Does the length of blog posts matter?
Posted by shannonclark on February 10, 2010
Last week I hosted a small dinner party for a bunch of friends who were in town before a conference a mutual friend was organizing. An annual event which I have attended in the past but which due to financial reasons this year I was unable to attend. But I was able to host folks for a nice potluck dinner.
During our wide ranging and diverse set of conversations one comment from a friend stood out for me – she noted that my blog posts tend to be very long – and that even though I am a friend this means that she rarely if ever reads my posts. She suggested that instead of writing long, complex posts with many different points and ideas inside of them that I try to write short, 400 word or less posts with a single idea or observation.
I am resiting this suggestion – though I understand the point and recognize that I tend to write too much (and often could benefit from an editor – even if only myself after a few hours away from a post) I also strongly personally prefer blog posts and articles which are long enough – which are not just some short pithy comment or snarky remark but which make a reasoned argument, which tell a story.
So hence this post and this question does the length of a blog post matter?
(this post, btw is less than 250 words)